I recently had the pleasure of capturing personal branding portraits for an acclaimed attorney based in Beverly, MA. Brandon Campbell is the founder of North Shore Planning, and specializes in Estate Planning and Elder Law. Brandon came to us looking for imagery he could use across his website and social media—photos that felt professional and deeply connected to the community he serves.

 

 

We designed his session to capture a strong sense of place, photographing Brandon throughout the greater North Shore. We chose familiar scenes downtown and along the harbor, letting the ocean, streets, and local textures become part of the story. These are the places his clients know and love—and seeing Brandon within them helps create an instant sense of trust and recognition.

That’s the power of personal branding photography. Beyond looking polished and professional, the true goal is to show potential clients what it feels like to work with you. Brandon’s session captured that balance of approachability and authority that’s so important for a trusted legal advisor.

 

 

We were happy to hear Brandon’s warm reaction to seeing his final portraits:

“Working with Louise was an absolute pleasure! She’s incredibly professional, creative, and made the entire session fun and effortless. The photos came out stunning—exactly what I needed for my website and social media.”

I can’t wait to see how Brandon brings these images to life as North Shore Planning continues to grow—strengthening his presence, telling his story, and deeply connecting with the community he serves.